![]() ![]() Additionally, if you create a meeting event in Google Calendar or in Outlook Calendar with a HubSpot contact, the event will appear on their contact record timeline. Although you may know HTML and CSS, there are a few caveats when using them to design HTML-enabled emails, so it’s important to be familiar with them.The Google Calendar and Outlook Calendar sync with HubSpot allows you to simultaneously log a meeting in your CRM, create a calendar event for that meeting, and send invites to meeting guests. If you want to know more about using HTML coding in your email designs, check out this guide for more details about how to use it in templates. However, plain text emails that are actually HTML emails formatted to look like plain text can enable analytics. With true plain text emails, this isn’t really the case. With HTML based emails, you can track every interaction the recipient makes. You can also make sure your emails are responsive, regardless of the device used to open them.Īnother great thing about HTML-based emails are the analytics they gather for marketers. With modern HTML emails, you can add backgrounds, videos, buttons, and almost anything else that webpages have. You can do this from the “Insights” section in Campaign Monitor. Although plain text emails also work well for some purposes or audiences, marketers usually prefer to advertise their products or services through HTML emails.īy tracking open and click-through rates, you’ll know which format works for your specific brand and your specific audience.īy also segmenting open rates by device, you’ll see when your emails aren’t having the desired effect on mobile clients. HTML makes delivering powerful, responsive emails possible. How to measure the success of HTML email code You’ll have to make all future changes to the email in the HTML code. Note that, once you modify the HTML and import it back online, you’ll no longer be able to modify it using the user interface. This will allow you to modify the HTML code locally and then re-import it to Campaign Monitor to use in future campaigns. You can save the file by right-clicking and choosing “Save As” or by copying the text and pasting it into your favorite HTML-enabled text editor. Once you’ve designed your template, you can open the preview window on the Campaign Snapshot page and choose “View Page Source.” ![]() In Campaign Monitor, you can see the HTML code from the preview window. How do I view the HTML in Campaign Monitor? Using Outlook connected to your Gmail account will enable you to only look at the email’s HTML directly. If you use Gmail’s web client, you can right click on the email and choose “View Page Source.” However, this will show you the entire web page’s HTML code, including the message information. Regardless of what your default text editor is, the HTML file will open as a. Click on that menu and select the “Other Actions,” then click on “View Source” to see the HTML code. You’ll see an “Actions” menu under the “Message” tab. In Microsoft Outlook, double-click to open an email. Campaign Monitor’s drag-and-drop editor makes it easy to build beautiful emails without ever needing to touch or edit the code. You can even download, modify, and upload it again.Īnd if you have no desire to learn about coding, that’s alright, too. ![]() Similarly, if you’re designing your templates from Campaign Monitor, you can also check the underlying HTML. It’s possible to access the code from desktop and web clients. If you have no experience with HTML code, you can still view the code from every email you receive without any special software. They’re responsive and use controlled disclosures to make navigating them easy, regardless of the device. Luckily, there are ways you can find out what they did.Īlthough, for some applications, plain text emails are still suitable, most marketing emails are content-rich and interactive. In times like those, you’d probably love to know how to use their idea or layout in your next email or campaign. Everyone who’s designed marketing emails has come across someone else’s work and liked what they saw. ![]()
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